Your new best friend, Zoom, has been gossiping about you behind your back: Vice discovered that Zoom’s iOS app sent behavior details (but not identities) to Facebook when people used the Facebook log-in. That particular leak has now been fixed but Zoom has a history of privacy issues. Here’s some advice from Wired on how to reduce your risk. https://www.wired.com/story/tips-for-using-zoom/
Few things about online marketing are more frustrating than attracting someone to your Web site and watching them leave without identifying themselves. Marketing data company V12 has launched Signals WebID, which it says can identify up to half of visitors and then reach them through email, direct mail, and social campaigns. The magic comes from their consumer data sets.
Back to coronavirus. CDP Optimove has launched a live daily webcast on how the pandemic is impacting marketers. Other CDP vendors are also addressing the topic but I’m not aware of anyone else doing it daily.
The U.S. Senate has passed a bill that could potentially ban TikTok in the U.S. if its Chinese owner, ByteDance, does not sell its holdings within a year. The bill now goes to the President Biden, who has said he will sign it. Court challenges are likely to follow.