The CDPI’s Use Case Generator helps users define their CDP requirements. This report analyzes aggregate results to show what matters most to users. Find out which data sources, CDP features, result measures, and use case goals are most common, and how to use this information to improve CDP results.
A sports betting group struggled to gain insights into their customer data. Zeotap details how its CDP provided those insights and acted on them in real time.
A media company with millions of customers wanted to enable personalization at scale with an omnichannel approach. Learn how the Zeotap CDP achieved these goals.
Learn about Nestlé’s journey in Brazil with Treasure Data from Daniela Marques, head of consumer engagement, and Marcos Psanquevich Junior, CRM manager.