Library/White Paper/Customer Experience, Data Quality, Identity Management, Loyalty, Predictive Analytics

Future-Proofing Customer Experience in an Evolving Martech Landscape (Lemnisk)

Marketers need to act quickly to find CX solutions that won’t be affected by large market forces. Lemnisk explains how a CDP can help.

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Identity Resolution: The Key to Customer Data Value (Leadspace)

Today’s marketers often struggle with fragmented customer data. The CDPI and Leadspace explore the problems this can cause and solutions for creating unified customer profiles.

The Definitive Guide to Customer Data Platforms (Twilio Segment)

Businesses are producing and handling more data than ever before. Segment details how a CDP can help you manage it all.

BlendeeID: overcome deprecation (Blendee)

Cookie deprecation has begun impacting marketers and publishers. Learn how the Blendee CDP leverages first- and third-party data to help you navigate this new landscape.