This practical course equips you with the systematic approach needed to develop, evaluate, and prioritize Customer Data Platform use cases that drive real business value. You’ll learn to construct comprehensive application use cases and apply proven selection frameworks to ensure your CDP projects deliver maximum impact.
The Amperity CDP follows a use case-driven approach and leverages gen AI insights for nontechnical users. Learn more in this IDC report.
AI agents are transforming CX and enterprise operations. Amperity details how to make sure your customer data is ready for them.
Retailers are embracing AI to improve loyalty and CX. This Amperity report reveals the issues they’re facing and suggests paths forward.