Subaru Case Study (Treasure Data)
Subaru isn’t the biggest automaker but it’s one of most trusted brands. Data plays a key role in attracting new buyers and keeping old customers coming back.
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LG CNS RealCDP Audit Report (LG CNS)
LG CNS supports B2C companies with on-premises or private cloud SaaS platform options that integrate data of any type into a unified customer profile and stores full histories on customers and prospects in data stores such as S3, GCS, Redshift, and BigQuery with encryption support.
Building a True Business Case for Your CDP: Why Use Cases Matter (Zeta)
CDP use cases play an important role in successful deployment. The CDPI and Zeta show how to make sure all relevant stakeholders contribute to the list of use cases.
Overview of the Zeta Marketing Platform (Zeta)
Customers expect a relevant and consistent experience from their favorite brands, and the Zeta Marketing Platform aims to deliver this by providing a unified platform for connected experiences.