Library/Video/Customer Experience, Identity Management, Loyalty, Personalization, Privacy

Trusted Marketing and Ethical Personalization for Marketers (Salesforce Data Cloud)

Are you grappling with how to balance consumer personalization demand with consumer privacy expectations? We’ll share guidance for using data ethically and employing trust-building personalization.

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Nestlé Turns Disparate Data into Customer Engagement in Brazil (Treasure Data)

Learn about Nestlé’s journey in Brazil with Treasure Data from Daniela Marques, head of consumer engagement, and Marcos Psanquevich Junior, CRM manager.

Hyundai Enhances Customer Experiences with AI, Connected Car Data, and Real-Time Profiles (Treasure Data)

Interview with Charles Cassar, vice president of customer experience, innovation and digitalization at Hyundai Motor Europe.

Meet Treasure Data, The Intelligent Customer Data Platform (Treasure Data)

Treasure Data is the independent, intelligent customer data platform built for enterprise scale and fast business impact. We empower marketing and CX teams to orchestrate hyper-personalized experiences, everywhere their customers are.