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Virgin Media O2 Case Study (Zeotap)

A British mass media and telecommunications company wanted to improve customer targeting. Zeotap details how its CDP unified data to allow better segmentation.

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Email beyond opens and clicks (Hansa Marketing Services, Inc.)

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Lakehouse CDP: Stop struggling with customer data quality and integrations (Amperity)

Getting value from customer data usually means a huge burden for data teams — thousands of hours of custom code to unify data, build and maintain connections, and keep the tech stack working together. Learn more about the next evolution of customer data.

Alaska Airlines Case Study (Amperity)

A well-known airline wanted to build more accurate customer journeys. Amperity shows how its CDP used segmentation to drive a 61.1% increase in open rates.