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Data Talks

Analytics CDP

Data Talks helps you to create a world-class customer experience, based on your data. With their leading-edge Customer Data Platform (CDP) you can build personalized customer engagement by collecting, analyzing and acting on your data. First, you collect customer data from scattered sources, such as website, email, social media, apps, ads, plus more, into one place. Then you get a 360° customer view where you can discover valuable insights. Last but not least, you act on your insights using automated campaigns to create an outstanding customer experience!

Vendor Resources

Third-Party Cookie Death: How Sports Organizations Can Turn This in Their Favour (Data Talks) The coming deprecation of third-party cookies is impacting every facet of marketing in every industry, including sports. Data Talks details how to optimize CX with other types of data.

The Ultimate GDPR Checklist for Sports Organizations (Data Talks) Sports organizations need to handle data carefully. Data Talks explains what steps to take to do so.

Customer Data Platform Decision Tree (Data Talks) Different businesses need different martech tools to get the most out of their data. This infographic from Data Talks helps you find the right tools for your needs.

What’s a Customer Data Platform? The Ultimate Guide to CDPs (Data Talks) Marketing professionals are talking about the CDP more than ever. Data Talks has all the information you need about it.

Better Customer Experience, Better Business (Data Talks) CX is increasingly important for all kinds of businesses. Data Talks describes how a CDP can help you deliver the best CX possible.

Vendor Blog Posts

The death of third-party cookies – long live first-party data What's all the crumble?

How to use Social Sentiment to boost your Marketing and Product development [use case] When was the last time that you received customer feedback?

How to choose the best Customer Data Platform – the ultimate guide Whether you sell B2B or B2B, the behavior of the buyer has changed dramatically.

How entertainment businesses can find lookalikes on their best customers You're in the entertainment industry, right?

Do I need a CDP? + 3 use cases to get started 87% of consumers want a more consistent customer experience.

Build vs. Buy: How to Know When You Should Buy a CDP Over Building an In-House Solution To build or not to build.

9 CDP Misconceptions Clarified Customer Data Platforms (CDPs) are here to stay; the CDP Institute estimates that the industry revenue will reach $1.3 billion in 2020, a 30% increase over 2019.

5 benefits of a Customer Data Platform (CDP) that all marketers should know about Do you know what a Customer Data Platform (CDP) is?