Data Talks
Analytics CDP
Vendor Blog Posts
The death of third-party cookies – long live first-party data What's all the crumble?
How to use Social Sentiment to boost your Marketing and Product development [use case] When was the last time that you received customer feedback?
How to choose the best Customer Data Platform – the ultimate guide Whether you sell B2B or B2B, the behavior of the buyer has changed dramatically.
How entertainment businesses can find lookalikes on their best customers You're in the entertainment industry, right?
Do I need a CDP? + 3 use cases to get started 87% of consumers want a more consistent customer experience.
Build vs. Buy: How to Know When You Should Buy a CDP Over Building an In-House Solution To build or not to build.
9 CDP Misconceptions Clarified Customer Data Platforms (CDPs) are here to stay; the CDP Institute estimates that the industry revenue will reach $1.3 billion in 2020, a 30% increase over 2019.
