Library/White Paper/AI/Machine Learning, Data Analysis, Data Assembly, Data Quality, Loyalty, Message Delivery, Outbound Campaigns

Customer Data Platforms: How They Work, What They Solve & Why Everyone Needs To Use One (Tealium)

A basic introduction to CDPs, answers key questions, and tells how to find the right CDP for your needs.

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IDC MarketScape: Worldwide Retail Customer Data Platform Software Providers 2025 (Amperity)

The Amperity CDP follows a use case-driven approach and leverages gen AI insights for nontechnical users. Learn more in this IDC report.

Nailing Customer Profiles in the Future of AI Agents (Amperity)

AI agents are transforming CX and enterprise operations. Amperity details how to make sure your customer data is ready for them.

2025 State of AI in Retail Survey (Amperity)

Retailers are embracing AI to improve loyalty and CX. This Amperity report reveals the issues they’re facing and suggests paths forward.