CDPs and Data Warehouses (Zeta)
A CDP and a data warehouse both manage customer data, but each has its own unique strengths. The CDPI and Zeta explain the key differences and how to optimize use of both.
A CDP and a data warehouse both manage customer data, but each has its own unique strengths. The CDPI and Zeta explain the key differences and how to optimize use of both.
Susan Raab of the CDP Institute explains key laws and best practices regarding children’s data privacy.
A CDP delivers unified cross-channel customer data. The CDPI and Epsilon explain how identity resolution makes this tool even stronger.
Companies are increasingly aware of the importance of data to their growth. Commanders Act explains how to govern data at an organization-wide level.