Exclude Previous Buyers (CDP Institute)
Remove previous buyers from campaigns for specific products. Process: Exclude customers from product campaigns based on purchases made across all channels, as captured in unified customer database.
Remove previous buyers from campaigns for specific products. Process: Exclude customers from product campaigns based on purchases made across all channels, as captured in unified customer database.
A customer data platform integrates and manages all of your customer data. Wondaris explains how to maximize the benefits of your CDP.
This guide from Meiro takes you on the journey of surviving the 3rd-party cookie deprecation apocalypse.
The Bloomreach CDP SaaS platform is hosted in Google Cloud and provides B2C companies (predominantly retail) with powerful personalization tools for increasing revenue.