Why you need identity resolution for paid media optimisation in walled gardens (Teavaro)
Many companies look to paid media to connect to audiences. Teavaro details how identity resolution in walled gardens is beneficial.
Related Resources
Identity resolution lays the groundwork for stronger media activation through customer data platforms (Epsilon PeopleCloud)
A CDP delivers unified cross-channel customer data. The CDPI and Epsilon explain how identity resolution makes this tool even stronger.
Customer Data Platform: Data Governance for Marketing Performance (Commanders Act)
Companies are increasingly aware of the importance of data to their growth. Commanders Act explains how to govern data at an organization-wide level.
Online Course: Evaluating Vendor Capabilities and Reducing Program Risk (CDP Institute)
In this free online course sponsored by Scal-e, Tealium, Treasure Data, and CDP Institute, learn how to evaluate vendor capabilities, develop scenarios and RFPs, and effectively manage program risks.