Vendors/Europe Sponsor

Teavaro

Data CDP

Teavaro truly connects people, brands and media owners across any media and device, helping you deliver a personalised marketing experience that drives conversion and reduces media wastage. As 80% or more of your customers and prospects are online every day, we facilitate reaching that audience by engaging them whenever and wherever best. We provide a unique marketing identifier under your control, letting you activate customer data in a privacy-compliant way across your existing marketing and ad tech stack. Our cloud-based solution is designed for scale, fast setup and real-time performance, providing cost reduction, higher revenues and increased customer advocacy.

Vendor Resources

Google Analytics 4: Identity and Profile Management (Teavaro) GA4 marked a shift from a session-based analytics model to a user-centric approach. Teavaro explains the benefits and best practices of this approach.

Web Analytics: How you can power Google Analytics 4 with your own ID Graph (Teavaro) GA4 can provide many benefits to your organization. Teavaro details how to maximize these benefits with your own ID graph.

Teavaro RealCDP Audit Report (Teavaro) Teavaro supports B2C companies with a cloud-based (AWS) SaaS platform that integrates data of any type into a unified customer profile and stores full histories on customers and prospects in MongoDB and Postgres databases.

Identifying the best solution for the cookie-less future of digital marketing in the open internet (Teavaro) It can be difficult to identify users within the open internet. Teavaro explores the available options for identity resolution, even without cookies.

Why you need identity resolution for paid media optimisation in walled gardens (Teavaro) Many companies look to paid media to connect to audiences. Teavaro details how identity resolution in walled gardens is beneficial.

E-learning course about Identity Resolution (Teavaro) In this course from Teavaro and the CDP Institute, learn about the benefits of identity resolution for marketers in an increasingly regulated and complex data environment. Go to academy.teavaro.com to see more.