Contentstack Real-Time CDP

Vendors/Founding Sponsor

Contentstack’s Real-Time Customer Data Platform (CDP) enables marketers to unify customer data, generate actionable insights, and orchestrate personalized interactions in real time, driving meaningful engagement and measurable business outcomes. Businesses can unlock the full potential of their first-party data by creating unified customer profiles, delivering real-time personalization, and orchestrating seamless cross-channel experiences. With AI-powered insights and predictive segmentation, marketers can engage the right audience at the right moment. Contentstack Real-Time CDP (previously known as Lytics) is built for speed, flexibility, and compliance, and helps brands optimize marketing performance, reduce wasted spend, and drive meaningful customer relationships.

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CDP Institute

Contentstack Real-Time CDP

Vendor Resources

Unpacking the privacy-centric CDP (Contentstack Real-Time CDP) Enterprises are working through how to comply with privacy rules all over the world. Lytics explains how its CDP works with Google BigQuery to make the process easier.

Lytics composable CDP product demo (Contentstack Real-Time CDP) Learn how Lytics can help today’s customer-centric organizations use first-party data to optimize all aspects of their business.

Lytics RealCDP Audit Report (Contentstack Real-Time CDP) Lytics CDP is a modularized SaaS platform optimized to run on Google Cloud Platform (can also be hosted on AWS or Azure) and supports both B2C and B2B companies in a variety of industries.

Decision Engine Getting Started Demo (Contentstack Real-Time CDP) Lytics Decision Engine helps marketers deliver personalized experiences across multiple channels.

Lytics Conductor Tour (Contentstack Real-Time CDP) Conductor puts the power of Lytics’ industry-leading identity resolution & profile building capabilities in your hands through an all-new easy-to-use interface.

The new MarTech stack (Contentstack Real-Time CDP) Marketers are continuing to invest more money and resources into data-driven initiatives. Lytics details what tools are the best for your tech stack.

Personalization at Scale (Contentstack Real-Time CDP) If personalization is both possible and in demand, why are so many companies still struggling to get it right? The answers boil down to both mindset and technology. Lytics explains it all.

AEG Presents Case Study (Contentstack Real-Time CDP) AEG Presents connects with millions of music fans to serve personal concert recommendations. To do this, AEG and Lytics turned fragmented customer data into precise knowledge about customer music preferences for more effective concert marketing.

Customer Data Platforms for B2B SaaS Marketing (Contentstack Real-Time CDP) Learn about the special needs that B2B SaaS marketers have for customer data, and how Customer Data Platforms are increasingly being used to meet those needs. From the CDP Institute and Lytics.