The Children’s Advertising Review Unit (CARU – a children’s safety program of the US Better Business Bureau) reports that TickTalk Tech failed to meet COPPA requirements, as it didn’t provide clear, non-confusing notice of information it collects on children and it doesn’t notify parents of practices as required by COPPA.
The acceleration of digital due to COVID-19 has taken many forms, and a major area of cyber concern is the intricate interconnection of traditional Internet Cloud data with many new “Smart” devices, grids, operations and overall systems. This includes input from many sectors – healthcare, industry, food & other supply chains, and many forms of infrastructure. Holistically, they are referred to as the Extended IoT (XIoT). A report from industrial cybersecurity firm, Claroty, looks at the rapidly evolving situation, key vulnerabilities, and why hackers’ ability to bypass the need for user action has opened the door for unauthenticated attackers to gain a network foothold and then move laterally—and quietly through a network to launch ransomware or perform other harms.
The suit filed late 2020 on behalf of a 12-year-old, accuses TikTok of processing children’s data unlawfully. It seeks damages on behalf of millions of children and the claimant is being sponsored by the former Children’s Commissioner for England, Anne Longfield.
Martech keeps taking larger bites out of marketing budgets: 17.3% last year, 19.9% this year, 23.5% next year, and 30.9% five years from now, according to the latest CMO Survey. This despite barely more than half (56.4%) of current tools being used and nearly half (48.8%) of the survey respondents reporting worse-than-expected results. Oddly enough, marketers rate selecting marketing technologies as the thing they do best.