In Brief: Zoom gets $85M fine for pandemic “Zoombombing” class action that went national after a Bible study class was bombarded with pornography
The settlement also requires Zoom to make more than a dozen changes to improve privacy and security.
The settlement also requires Zoom to make more than a dozen changes to improve privacy and security.
Teens fall outside the protective bounds of COPPA, the privacy legislation that protects children up to age 13 in the U.S. Yet, the 13-17 age group is a major consumer group that’s particularly vulnerable to risks and harms – and they’re a complex group to engage with. That’s why BBB National Programs’ Center for Industry Self-Regulation has stepped up with the TeenAge Privacy Program (TAPP), designed to help businesses manage teen data responsibly.
Researchers from the University of Washington, UC Davis, UC Irvine and Northeastern University said in a report that Amazon uses Alexa voice data for targeting, which is inconsistent with company privacy policies.
Just over half of consumers (54%) like to receive personalized messages because they show the consumers are known to the brand, plus they can be time savers. The rest (46%) find it at best unimportant, at worst creepy. Relevance far outstrips personalization when it comes to driving email opens (54% vs. 19%). Takeaway: treat each customer the way they prefer.