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Ghanaian fintech SecondSTAX allows investors to access capital markets outside their countries, raises $1.6M

Secondary Securities Trading and Aggregation eXchange (SecondSTAX), a Ghanian Fintech startup which will allow broker-dealers, asset managers, pension funds, and institutional investors to access markets outside their own country, is announcing its launch to the public today. To bolster its efforts, it has also raised $1.6 million in pre-seed funding from private investors and venture capital firms, including LoftyInc Capital and STEMeIn.

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Hivestack launches full programmatic Digital Out of Home (DOOH) operations in Brazil

September 22, 2022

Hivestack, the world’s leading independent programmatic digital out of home (DOOH) ad tech company announced the expansion of its LATAM business with the launch of operations across Brazil. Now for the first time, brands, agencies, omnichannel demand-side platforms (DSPs), and media owners – both in the country and globally – can access the Hivestack platform and suite of solutions to plan, activate, measure, and drive revenue from programmatic DOOH campaigns in Brazil.

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Martech Spending Grows as Percentage of Marketing Budget: CMO Survey

April 26, 2024

Martech keeps taking larger bites out of marketing budgets: 17.3% last year, 19.9% this year, 23.5% next year, and 30.9% five years from now, according to the latest CMO Survey. This despite barely more than half (56.4%) of current tools being used and nearly half (48.8%) of the survey respondents reporting worse-than-expected results. Oddly enough, marketers rate selecting marketing technologies as the thing they do best.

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