Luxury developer Emaar Misr, a subsidiary of the UAE’s Emaar Properties, is driving digital innovation with AI-enabled smart city solutions at Marassi, a 6.5 million sqm luxury development on Egypt’s north coast, thanks to a collaboration with Salesforce, the global leader in customer relationship management (CRM).
South African fintech startup FinMeUp has partnered with consulting firm Decusatio Human Capital Solutions to launch a digital financial consumer education solution that allows organizations of different sizes to onboard staff and beneficiaries as part of their B-BBEE and human capital development strategies to improve financial literacy.
Amazon India has signed a Memorandum of Understanding (MoU) with the All India Council for Technical Education (AICTE) to extend its initiative, Amazon WoW (Women of the World). This programme is designed to empower and equip women students enrolled in engineering colleges across India with essential skills to thrive in the technology industry.
Amperity has launched Lakehouse CDP, which delivers CDP functions within “lakehouse” data stores including Snowflake and Databricks. Amperity tools for data modeling, data quality, identity resolution, generative AI, segmentation, and performance measurement will send all results to a company’s own lakehouse rather than a separate Amperity-managed database. Modules can be used independently but the real benefit here is that Amperity is one of the few “composable” CDP vendors who offer a complete set of pre-integrated CDP functions.