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Children’s Privacy: NY teen’s lawsuit accuses Meta of addicting teens; seeks $5B in class action for millions of kids

The proposed class action accuses Meta of intentionally making products addictive to children and seeks at least $5 billion to compensate the millions of kids who use Instagram regularly. Citing numerous internal documents previously made public on how the company deliberately designed features to keep kids on the platform and induced worry about self-esteem, body image, popularity, and got kids addicted to an algorithmically sorted infinite news feed. The suit also calls out CEO Mark Zuckerberg for repeatedly refusing to fix known problems.

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IT’S THE LAW (08/13/2024)

August 13, 2024

Thinking about data privacy in the metaverse? If not, it’s a good time to start. Actions there will have real-world implications, and the international legal body, Interpol is already developing laws that can be enforced across platforms. But there are big challenges, particularly given that there are no obvious national borders. And for privacy, the threat potential is real, including for identity theft, surveillance and unlawful collection of personal data. There are many questions, particularly: How can privacy be protected in a virtual world where every action is tracked and... Read More >

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Mutinex Offers Free Media Mix Model Validation Framework

September 23, 2025

Media mix models (MMM), originally developed in the 1960’s, have undergone a resurgence as new technologies make them easier to execute and click-based attribution becomes less credible. But evaluating MMM brings its own challenges. Australia-based Mutinex offers a vendor-neutral Open Source MMM Validation Framework which is now available for free to North American marketers and agencies.

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