CDP Lytics Raises $14 Million Series B
CDP vendor Lytics has raised $14 million in Series B funding, bringing its total to $23.3 million. The funds will be used for product development, marketing, and sales.
CDP vendor Lytics has raised $14 million in Series B funding, bringing its total to $23.3 million. The funds will be used for product development, marketing, and sales.
We’ve definitely entered the piling on stage of complaints about Facebook.
Here’s a sign of the times: publishing giant Meredith Corporation, which recently bought Time Inc., is selling its 450-person content marketing agency MXM to Accenture Interactive. Accenture is already among the largest marketing agencies; this just highlights its growth.
BetterUp and Stanford Social Media Lab define workslop as “AI-generated content that looks good, but lacks substance.” Their survey of 1,150 full-time desk workers in the U.S. finds that 40% received workslop in the last month, costing $186 per month per employee. For a 10,000-person company, that’s $9 million annually.