Adobe has expanded GenStudio’s AI capabilities with a Content Production Agent for scaling on-brand ads and emails based on marketing briefs. Other new tools for GenStudio include Firefly Creative Production for Enterprise and Firefly Services APIs for automating workflows. Adobe is also previewing Project Moonlight in Firefly, a conversational AI assistant for personalized recommendations based on creators’ social channels.
Forethought has launched Browser Agent, which allows AI to act inside any browser-based system without the need for APIs. This permits users to automate tasks that other AI agents can’t reach. Speaking of AI haunting life as we know it, Google is working on real-time architecture to support multi-agent systems.
As part of its new Creative Operating System, Canva is introducing Canva Grow, which not only helps marketers design ads, but can also directly launch them and provide real-time performance insights. It’s all powered by AI that Canva says can “understand the complexity of design” at all stages. Relatedly, Figma has acquired Weavy, which allows users to combine different AI models to create and edit images and videos.
Live shopping platform Whatnot has raised a $225 million Series F, more than doubling its valuation to $11.5 billion since its last funding round in January. The company reports that more than $6 billion worth of items have been sold on the platform so far this year. It’s more evidence that live shopping is growing.