CDP Institute

Adobe helps manage data compliance with addition of new Privacy Console The latest Digital Economy Index from Adobe found a 55% growth in online spending since last July. To help businesses manage this data deluge, Adobe Real-Time CDP adds a suite of tools to classify data, set usage restrictions, and define use cases, so use is compliant with your data policies.

A new KPMG survey indicates Americans are increasingly concerned about personal data. COVID-19 has increased public awareness of data collection. And, while many are willing to allow use for tracing and medical care, there’s significant support for increased protection and legislation. Key data concerns are potential theft of Social Security numbers, credit card information, and passwords. More than half don’t trust a company ethics to collect, use or sell consumer data.

Google Analytics is giving marketers a lot more control over privacy and how much of their data is collected, retained and shared. New privacy controls include accepting processing terms to comply with GDPR, CCPA and other regulations; disabling some or all data collection for Analytics properties; limiting data retention periods; anonymization of IP addresses; and, disabling or limiting ad personalization. 

South Africa’s Protection of Personal Information Act (POPIA) came fully into effect by Presidential proclamation as of July 1st. Because the act was signed into law seven years ago, many companies are already operating under accordance with it.  Those that have waited will need to do so by July 1, 2021.

China’s Sees New Data Strategy as a Key to Economic Growth China traditionally viewed data in terms of security, but now sees it as a boon to economic growth and global competition. Its new draft Data Security Law may make it easier, particularly for big players to participate in the market.

Back to School Privacy Guide Privacy Guidance as Schools Reopen The Future of Privacy Forum (FPF), which informs educators on student privacy, has a new guide to help navigate U.S. privacy laws, FERPA, IDEA, and HIPAA, pertaining to disabilities.

IBM’s Cost of Data Breach report, which was conducted in partnership with the Ponemon Institute, warns that data breach costs have increased by 10% in recent years while the speed of discovering breaches has decreased. On average, they say based on interviews with 3,200 individuals involved in data breaches, it takes 280 days to mend a breach. Not only does this mean lost revenue, but also a loss of customer trust and damage to a company’s reputation.

How does working from home during COVID-19 impact data privacy? Cillian Kieran, CEO of Ethyca, the data privacy company which last month received $13.5m Series A funding, said in this interview on France 24: It’s been a huge transition and companies are “using a lot of new tools that accumulate personal information. Systems must be protected appropriately, and data must be retrievable and erasable and auditable.”

Enforcement of the California Consumer Privacy Act (CCPA) began July 1. A new addendum to strengthen it goes to a vote in November.

BigID has launched an app marketplace of apps by BigID and 3rd parties that expand privacy and security capabilities, including for governance, dark web breach monitoring and risk and retention management.

The UK faces potential data flow issues following the end of the Privacy Shield agreement between the EU and US. A no-Brexit deal could require more scrutiny.