Google has far-reaching tracking tentacles despite the best efforts of DuckDuckGo and other privacy-focused search engines. This is due to the many Google embedded products such as Google Analytics, AdSense, reCAPTCHA, YouTube and others that collect and send data back to Google, according to a study by SafetyDetectives conducted in the US, Switzerland and Sweden.
Mexico decreed collection of citizen biometric ID data will be mandatory starting next year. Its population registry, CURP, will incorporate fingerprint and iris data into a single platform and data will also be shared with other government databases. Then, soon after for enhanced family privacy depletion, Mexico intends to collect biometrics on kids & teens.
France, Spain, Italy, Denmark, and Greece will be the first to test an age verification app the EU Commission plans to make available to protect kids in the EU from accessing harmful content. Since each of the 27 EU member countries has its own minimum age and access rules, the aim is to allow them customization of the app in their own market.
Tools to help brands measure and optimize their AI search results are now too common to mention. But it’s still unusual for a CDP vendor to provide one. So let’s note that CDP Zeta Global is adding a Generative Engine Optimization solution to its AI Marketing Cloud.