In Brief: DNA test companies strengthen privacy after 23andMe data theft
Companies including Ancestry, MyHeritage and 23andMe have announced to customers they are switching to two-factor identification (2FA) by default.
Companies including Ancestry, MyHeritage and 23andMe have announced to customers they are switching to two-factor identification (2FA) by default.
The third-party app which claims to show Instagram users how others use their content, has prompted fears anyone could be exposed just for lurking on someone else’s profile.
This includes sensitive data, including names, addresses and branch information.
Media mix models (MMM), originally developed in the 1960’s, have undergone a resurgence as new technologies make them easier to execute and click-based attribution becomes less credible. But evaluating MMM brings its own challenges. Australia-based Mutinex offers a vendor-neutral Open Source MMM Validation Framework which is now available for free to North American marketers and agencies.