In Brief: EU regulators refused Meta’s proposal to curb use of competitor’s ad data on Facebook Marketplace’s online classified service
The EU regulators want more concessions if Meta wants to stave off a major fine.
The EU regulators want more concessions if Meta wants to stave off a major fine.
The Cyberspace Administration of China (CAC) introduced regulation to keep children off the internet a lot of the time, which could be a game changer for Tencent, ByteDance and other social platforms. The new rules have specific rules for different age groups of children, and include limiting “non-adult” children from accessing the internet via mobile for more than 2 hours between the hours of 10 p.m. and 6 am.
The ruling results from a case in which a male Facebook user wanted to remain anonymous after making secret recordings of women and then posting defamatory statements about them. A claimant asked Meta to delete the posts and identify the man, but Meta refused claiming his free speech rights. However, the Court ruled the claimant deserved an opportunity to challenge the man’s allegedly defamatory statements.
Media mix models (MMM), originally developed in the 1960’s, have undergone a resurgence as new technologies make them easier to execute and click-based attribution becomes less credible. But evaluating MMM brings its own challenges. Australia-based Mutinex offers a vendor-neutral Open Source MMM Validation Framework which is now available for free to North American marketers and agencies.