The regulator is also looking at Temu, the next largest online retailer.
The proposed class action accuses Meta of intentionally making products addictive to children and seeks at least $5 billion to compensate the millions of kids who use Instagram regularly. Citing numerous internal documents previously made public on how the company deliberately designed features to keep kids on the platform and induced worry about self-esteem, body image, popularity, and got kids addicted to an algorithmically sorted infinite news feed. The suit also calls out CEO Mark Zuckerberg for repeatedly refusing to fix known problems.
This included patient medical and billing records, passwords, and information on patient status.
Media mix models (MMM), originally developed in the 1960’s, have undergone a resurgence as new technologies make them easier to execute and click-based attribution becomes less credible. But evaluating MMM brings its own challenges. Australia-based Mutinex offers a vendor-neutral Open Source MMM Validation Framework which is now available for free to North American marketers and agencies.