In Brief: T-Mobile gives itself 2x toggle permission to 1) share user financial data and, 2) allow more targeted ads
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Seems likely – but only a concern if you worry about data harvesting, that conversations with an AI chatbot might not be secure, or that Tesla’s privacy policy allows it to share information with service partners. Still, you will by default have a new auto buddy.
This is significant in emerging markets because it establishes that “commercial presence through tax obligations creates regulatory nexus for data protection compliance.” The regulator also said the company has no right to transfer Ugandan citizen data out of the country.
Tools to help brands measure and optimize their AI search results are now too common to mention. But it’s still unusual for a CDP vendor to provide one. So let’s note that CDP Zeta Global is adding a Generative Engine Optimization solution to its AI Marketing Cloud.