News

Klaviyo Launches CDP with Integrated Delivery Tools

Marketing automation platform Klaviyo has added a Customer Data Platform.  The company stresses the benefits of integrating CDP data with its analysis and delivery tools – an approach that accounts for 75% of the market, according to CDP Institute data.  It avoids the integration cost and complexity of assembling a collection of separate tools.

 

More News

Featured Article

ChatGPT Previews Daily News Updates

September 29, 2025

ChatGPT is hoping to grab another slice of your attention with Pulse, a now-in-limited-preview feature that will proactively deliver daily updates on information it thinks you’ll find useful. The new service is positioned as a personal assistant that will select contents “based on your chats, feedback, and connected apps like your calendar.” Forget about privacy; the real question is whether this becomes a news source that gives ChatGPT the ability to shape your opinions.

CDPI Newsletter