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Moroccan B2B e-commerce startup Chari banks US$1.5M funding from VKAV

Chari, a Morocco-based B2B e-commerce startup with embedded financing for the FMCG sector, has secured further funding worth US$1.5 million from Verod-Kepple Africa Ventures (VKAV) to support its growth plan. Founded in 2020, Chari allows traditional proximity store owners in Morocco to order products and have them delivered. The platform has onboarded over 20,000 food businesses in Morocco, and expanded into Tunisia and Ivory Coast.

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Chile’s Shinkansen closes a US$3M investment round

July 6, 2023

Shinkansen, the Chilean fintech startup, has closed a seed investment round of US$3 million led by ALLVP, a Mexican venture capital firm. The investment aims to support Shinkansen’s expansion into Mexico, Peru, and other parts of Latin America. Shinkansen aims to provide a solution for fast money transfer and transactions in the banking and fintech sectors. The company offers a unique and simple API integration that facilitates money movement in the fragmented Latin American market.

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Mutinex Offers Free Media Mix Model Validation Framework

September 23, 2025

Media mix models (MMM), originally developed in the 1960’s, have undergone a resurgence as new technologies make them easier to execute and click-based attribution becomes less credible. But evaluating MMM brings its own challenges. Australia-based Mutinex offers a vendor-neutral Open Source MMM Validation Framework which is now available for free to North American marketers and agencies.

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