Teradata has launched Autonomous Customer Intelligence, which embeds AI agents throughout its CX offerings. This allows users to proactively incorporate real-time signals across more data points. They’ve also announced a Customer Intelligence Maturity workshop to identify and solve gaps in a company’s existing implementations.
Data movement platform Fivetran (which bought the Census CDP in May) has announced a merger with dbt Labs, a data transformation framework. Together, the companies will automate data management without being restricted to a single model. They call this “open data infrastructure.”
According to research from brand visibility platform Yext, when someone Gemini, ChatGPT, or Perplexity a direct question, such as “What [category] is near me?”, over 40% of citations are from company websites. However, when the question is subjective, such as “What is the best [category]?”, ChatGPT shifts to third-party directories instead. Yext’s conclusion is that brands should “control their narrative” with factual information to better serve direct queries.
Security researchers found a major security flaw in India’s income tax portal in September that potentially exposed sensitive personal data to anyone who logged into the system and searched for another person’s data. It’s unknown how many, if any, records were compromised before the bug was fixed.