Southeast Asia’s e-commerce spending forecasted to reach US$179.8B by 2025
With changing consumer and retail trends as well as more inclusive payment options, e-commerce spending is estimated to rise by 162% to reach US$179.8b by 2025.
With changing consumer and retail trends as well as more inclusive payment options, e-commerce spending is estimated to rise by 162% to reach US$179.8b by 2025.
A new study from Hazelcast has revealed 8 in 10 (79%) of retail and financial services companies struggle to harness real-time data and combine it with historical data to gain better insights for engaging customers.
Sales festivals, such as 11.11 and 12.12, create opportunities for consumers to make advanced holiday gift purchases, and retailers should note to make these moments count, and capture the attention of their shoppers in advance of year-end seasonal shopping moments. Out of all these sales festivals, which remains the most popular among Southeast Asian consumers?
Customer intelligence platform Acxiom will collaborate with ActionIQ to deliver enhanced customer insights. ActionIQ’s CDP will integrate with Acxiom’s demographic, household, behavioral and preference data and with Acxiom’s RealID identity resolution solution. Acxiom experts will work with clients to customize and streamline ActionIQ.