NAB is accelerating its digital plans with further acquisitions and the continued rollout of a digital home loan platform. The company has 60 percent of its apps migrated to the cloud to better position it to combat cybercrime and use digital data and analytics to improve consumer outcomes.
Aussie brand Dissh launched phase one of the rollout in February to link up all email, social advertising and customer data. It is expected to deliver greater customer visibility by automating and integrating of audiences across all channels, while built-in test-and-learn capabilities will eventually be extended across all touchpoints to bring personalisation into business processes.
Singapore’s C2C buying platform Carousell has signed a deal to acquire omnichannel fashion recommerce retailer Refash in Singapore. Off the back of its partnership with Ox Street to power authentication capabilities for secondhand streetwear, the acquisition reflects the group’s laser-focused drive to solve barriers of convenience and trust in selling and buying secondhand.
Customer intelligence platform Acxiom will collaborate with ActionIQ to deliver enhanced customer insights. ActionIQ’s CDP will integrate with Acxiom’s demographic, household, behavioral and preference data and with Acxiom’s RealID identity resolution solution. Acxiom experts will work with clients to customize and streamline ActionIQ.