I’ll take “Minor stories that illustrate industry trends” for $200, Alex.  The answer is “Neustar offers identity resolution within the Snowflake Marketplace”.  The question is, “Is Snowflake partnering with multiple identity management vendors?”

What the heck – let’s do minor stories for $1,000.  “73% of consumers have security concerns about opening email from brands they don’t know.”   Hmm, that’s a tough one.  How about “What’s one reason more marketers are using snail mail for customer acquisition?”  Well played.

It barely feels like news when industry giants add AI features, since that’s what they’re expected to do. But lots of people use their products, so their announcements are probably of higher interest than most. With that in mind, let’s note that Adobe has just announced general availability of agents for audience creation, journey orchestration, experimentation, journey insights, website optimization and agent support.