Don’t ask why, but we have three items related to product-led growth today, Dear Reader.  First is the launch of Loops.ai, whose “no-code solution plugs into data sources and automatically runs thousands of proprietary analyses and ML models that examine millions of data points to reveal exactly what product and growth teams need to know.”  They use “causal influence methodology” and $14 million in seed funding to make it happen.

Finally we have Heap, a digital analytics provider that traces the paths users take through digital products.  They just released Journeys, which they say is “the only tool that combines visual mapping with data science and session replay.”  That particular combination may indeed be unique but only an industry expert could say for sure.

It barely feels like news when industry giants add AI features, since that’s what they’re expected to do. But lots of people use their products, so their announcements are probably of higher interest than most. With that in mind, let’s note that Adobe has just announced general availability of agents for audience creation, journey orchestration, experimentation, journey insights, website optimization and agent support.