In Brief: Customer engagement company Verint introduces the Personal Information (PII) Redaction Bot to help companies with compliance and protecting sensitive customer data
The bot automatically identifies and removes PII in interaction data.
The bot automatically identifies and removes PII in interaction data.
Google has released its Legislative Framework to Protect Children and Teens Online, which outlines its principles for laws that can keep children safer using the Internet. And, while it cautions lawmakers to take care not to hurt corporations, it alludes to the value of legislative models of age-appropriate design principles and priorities stressed by child rights advocacy groups.
The company’s products focus on ensuring that people really are who they claim to be across the user journey, eliminating the gaps that attackers exploit.
Media mix models (MMM), originally developed in the 1960’s, have undergone a resurgence as new technologies make them easier to execute and click-based attribution becomes less credible. But evaluating MMM brings its own challenges. Australia-based Mutinex offers a vendor-neutral Open Source MMM Validation Framework which is now available for free to North American marketers and agencies.