AWS will allow organizations and their partners to generate data and insights in AWS clean rooms using their own custom machine learning models. Advertisers and publishers will be able to optimize campaigns while keeping their data and machine learning models private. AWS Clean Room’s own machine learning offers lookalike modeling that it says improves 36% on industry baselines.
The Southern DIstrict of New York has dismissed a data scraping copyright case brought against OpenAI by Raw Story Media and AlterNet Media. The dismissal was based on plaintiffs’ lack of standing as they could not specify concrete harm to them resulting from OpenAI’s actions. OpenAI and Microsoft still face a copyright suit brought The New York Times on slightly different grounds.
Marketing platform Zenapse has brought its low/no-code prediction service to Google Cloud Marketplace. The move will allow implementation in as little as four hours. ZenImpact Optimization Studio uses AI-powered psychographic signals, plus demographic and behavioral data, to make real-time predictions of which products and offers will resonate with audiences.
ChatGPT is hoping to grab another slice of your attention with Pulse, a now-in-limited-preview feature that will proactively deliver daily updates on information it thinks you’ll find useful. The new service is positioned as a personal assistant that will select contents “based on your chats, feedback, and connected apps like your calendar.” Forget about privacy; the real question is whether this becomes a news source that gives ChatGPT the ability to shape your opinions.