Unlike the Biden administration in the U.S., the Canadian government is not threatening Canadians’ access to the TikTok app (or creators’ ability to post content). What it is doing is shutting down TikTok Technology Canada, Inc., the local TikTok business. It cited national security risks related to TikTok’s Chinese owner ByteDance.
Media effectiveness platform DoubleVerify has launched DV Attention for Publishers. With advertisers increasingly interested in attention as a campaign success metric, this will give publishers insight into the effectiveness of their own inventory. It will also allow publishers to benchmark their inventory against standards for specific advertisers verticals.
Several of the big “gatekeepers” of the internet have been under investigation for possible breaches of the E.U.’s Digital Markets Act, but Apple wins the prize for being fined first. The fine relates to anti-competitive activity around the Apple App Store. Bloomberg reports that the decision is still being drafted, but the fine could be up to 10% of global annual turnover (yes, tens of billions of dollars).
ChatGPT is hoping to grab another slice of your attention with Pulse, a now-in-limited-preview feature that will proactively deliver daily updates on information it thinks you’ll find useful. The new service is positioned as a personal assistant that will select contents “based on your chats, feedback, and connected apps like your calendar.” Forget about privacy; the real question is whether this becomes a news source that gives ChatGPT the ability to shape your opinions.