In Brief: Italy has allowed ChatGPT to resume service there after parent company, OpenAI added privacy controls
Italian users age 13+ are only allowed to use the AI chatbot with parental consent, and anyone 18+ must confirm age.
Italian users age 13+ are only allowed to use the AI chatbot with parental consent, and anyone 18+ must confirm age.
The Protecting Kids on Social Media Act is a bipartisan proposal that harkens back to earlier legislation designed to shield children from “indecent” ads or solicitation, and to keep them from hearing “obscene” language on television and radio. The proposal also comes as US states increasingly come up with their own legislation to restrict children, as in the case of Utah, which is requiring parental consent for social media account creation and Montana, which proposes to block ad targeting, selling kids’ data, and social media use without consent.
Meta may be under fire by regulators and distrusted by consumers, but never forget that its core advertising business is a gold mine. The company reported $29.65 billion revenue for the first quarter of 2023. That’s up 3% from the pandemic-depressed Q1 last year, which isn’t great but better than the year-on-year declines in every quarter since.
Media mix models (MMM), originally developed in the 1960’s, have undergone a resurgence as new technologies make them easier to execute and click-based attribution becomes less credible. But evaluating MMM brings its own challenges. Australia-based Mutinex offers a vendor-neutral Open Source MMM Validation Framework which is now available for free to North American marketers and agencies.