In Brief: Italy’s Intesa Bank received a complaint from the country’s regulator for underreporting the severity of its data breach
The breach included having the data of thousands of customers compromised, possibly even the prime minister’s.
The breach included having the data of thousands of customers compromised, possibly even the prime minister’s.
Cost will range from US$50 to US$2500, and groups must appoint a data protection officer approved by the regulator.
Media effectiveness platform DoubleVerify has launched DV Attention for Publishers. With advertisers increasingly interested in attention as a campaign success metric, this will give publishers insight into the effectiveness of their own inventory. It will also allow publishers to benchmark their inventory against standards for specific advertisers verticals.
CDP Zeta Global has unveiled Athena, a “superintelligent” voice-activated interface that delivers instant answers, smarter decisions, and agentic actions throughout the Zeta platform. It activates a suite of agentic apps that can adapt to each user’s specific goals and styles. Early access will begin later this year, with a suite of agentic apps to follow in the first half of next year.