Apple is reported to be working against legislation that would require it to enforce age verification for young users via the App Store. This comes as more states look to regulate the age at which minors and teens can use social platforms and when big social media companies, including Meta, argue they should not be required to verify ages.
Workfront Planning from Adobe Workfront offers marketers a dynamic overview of campaigns in a customizable interface. The single view of campaigns will be supported by an embedded AI assistant. Generative AI can also be used to create campaign briefs based on campaign records and existing assets at speed.
Tools to help brands measure and optimize their AI search results are now too common to mention. But it’s still unusual for a CDP vendor to provide one. So let’s note that CDP Zeta Global is adding a Generative Engine Optimization solution to its AI Marketing Cloud.