SA data automation startup Synatic raises $2.5M seed extension round
South African data automation startup Synatic has raised a US$2.5 million seed extension round of funding to grow its footprint in the United States (US).
South African data automation startup Synatic has raised a US$2.5 million seed extension round of funding to grow its footprint in the United States (US).
Kapu, a social commerce startup coming out of stealth today having raised $8 million seed funding, is hoping to help lessen the burden of buying food for Kenyan consumers, many of whom are grappling with sky-rocketing food prices.
CleverTap unveiled RenderMax, a proprietary technology that can increase mobile push notification render rates up to 90% on low-end Android devices. Push notifications have the power to increase customer retention rates. Most marketers only focus on their push notification delivery rates, but a “delivered” notification that doesn’t render on the user’s device is a wasted effort.
American Express is the latest company to make its customer data available in a retail media network. Amex Ads provides contextual targeting based on extensive first-party data, as well as ad measurement for online and offline sales. The program is currently available on AmexTravel.com and will expand to other platforms in the future.