Amazon has spent a reported $1billion-plus to acquire video doorbell maker Ring, whose technology could help drop packages inside of shoppers’ homes. Now we know why Amazon has rejected calls to #BoycottNRA: it wants to sell Ring to home security-obsessed NRA members. Or at least prevent them from taking potshots at Amazon couriers.
Customer success technology vendor Totango announced a $9 million Series D funding, bringing its total to $36.3 million. Systems like Totango connect data from all sources to build a complete customer view, but they’re not CDPs unless they also expose the raw details to other systems.
Marketers do have plenty systems of their own.
Salesforce has announced a new solution, Unified Knowledge, that will pull data from third-party systems thus supplementing Salesforce Data Cloud with external information sources. Initially, this is mainly aimed at helping Service Cloud users in combination with Einstein for Service’s generative AI. It was developed through a strategic partnership with AI vendor Zoomin.