Many U.S. businesses are closed today so we’ll focus today on news from elsewhere. We’ll start with an announcement from UK (and U.S.)-based CDP vendor BlueVenn that they’ve added a range of data marketing services to help clients apply of BlueVenn technology. The services draw on the LEAP marketing agency that BlueVenn purchased in January.

And while we’re reporting on vendor acquisitions: personalization vendor Windsor Circle has been bought by OSG, which adds marketing messages to invoices, billing statements, and similar communications. Windsor Circle builds customer profiles using eCommerce data but no one has ever called them a CDP.

We’re not quite ready to party like it’s 2019 but there was a touch of déjà vu yesterday when Klaviyo’s share price soared 23% after its initial public offering, which had already been repriced above its target.  The offering gave Klaviyo a valuation of $9.2 billion or roughly 20x its 2022 revenue.