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Google Removes Links to California News Sites Rather Than Pay Publishers

The California Journalism Preservation Act (not yet in force) will require digital platforms to pay a “journalism usage fee” for linking to news stories. Google’s response: remove links to California news websites. Facebook has taken similar measures in several countries and a new report suggests that the result is memes taking over from hard news.

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Adobe Firefly Partly Trained on Midjourney Images

April 16, 2024

Despite Adobe repeatedly stating that AI image generator Firefly was not trained on images scraped from the web, a report by Bloomberg states that some of the training data included AI-generated images from competitors like Midjourney. Adobe has said a relatively small amount of images from competitors — around 5% — was used. Given the amount of training data that must have been used, 5% is still a lot of images; and Adobe has millions of image assets of its own.

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The Trade Desk Now Offers High Attention Inventory

October 10, 2024

In partnership with attention metrics provider Adelaide, The Trade Desk is now offering high attention inventory to advertisers. Attention — often based on reactions of opt-in panels to ads — is now competing with viewability as a valued attribute, and is being used to complement contextual metrics. Attention has been used in the past to test ads once they have been published; now it’s entering the pre-bid space.

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