Hi, it’s Jamie, Senior Intern at the Department of the Obvious. The boss tells me he has no news at all today, so I get to write. We’ll start with this Leanplum study that finds the most common reason that people delete smartphone apps is too many and irrelevant messages.
Oracle and Deloitte Digital are working together to deploy Oracle’s CX Unity Customer Data Platform. Work will be done by Hux (as in “human experience”), which is a Deloitte Digital consulting practice specializing in building and using customer data systems.
Facebook is taking an uncharacteristically proactive step on privacy, announcing it will honor Android and iOS privacy settings when they are more restrictive than a user’s Facebook privacy settings. It’s easy to speculate that the real goal is avoiding repeated reminders to users for how much data is being collected. But let’s instead see it as evidence that privacy concerns are having a positive impact on business behavior.
The U.S. Senate has passed a bill that could potentially ban TikTok in the U.S. if its Chinese owner, ByteDance, does not sell its holdings within a year. The bill now goes to the President Biden, who has said he will sign it. Court challenges are likely to follow.