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Sendmarc Raises $7 Million to Fight Email Fraud

Email is an even more venerable digital medium than web search, and ultimately even more vulnerable to change from AI. In addition to the obvious opportunities for machine-written email, there’s also the prospect of machine-empowered email fraud. South Africa-based Sendmarc just raised a $7 million Series A to help to ensure senders are who they claim.

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Conductor Buys Searchmetrics to Expand SEO Reach

February 9, 2023

Search engines began some time ago to switch from listing relevant web links to providing answers within the search results. Generative AI like ChatGPT and Bard will hugely accelerate the transition. This opens new challenges opportunities for search engine optimization vendors. SEO platform Conductor just strengthened its ability to deal with whatever comes next by purchasing European-based competitor Searchmetrics.

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Amperity Launches New Lakehouse Offering

May 17, 2024

Amperity has launched Lakehouse CDP,  which delivers CDP functions within “lakehouse” data stores including Snowflake and Databricks.  Amperity tools for data modeling, data quality, identity resolution, generative AI, segmentation, and performance measurement will send all results to a company’s own lakehouse rather than a separate Amperity-managed database. Modules can be used independently but the real benefit here is that Amperity is one of the few “composable” CDP vendors who offer a complete set of pre-integrated CDP functions.

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