Airgain expands into APAC
US-based Airgain, a provider of wireless connectivity solutions incorporating embedded components, is expanding into Australia, New Zealand and the Pacific Islands via a distribution agreement with Logic Wireless.
US-based Airgain, a provider of wireless connectivity solutions incorporating embedded components, is expanding into Australia, New Zealand and the Pacific Islands via a distribution agreement with Logic Wireless.
Amazon India has signed a Memorandum of Understanding (MoU) with the All India Council for Technical Education (AICTE) to extend its initiative, Amazon WoW (Women of the World). This programme is designed to empower and equip women students enrolled in engineering colleges across India with essential skills to thrive in the technology industry.
Hungry for loyalty research? Well, pull up a chair, my friend, and tuck into this deep-thinking study from SAP Emarsys. They define five kinds of loyalty and report how they’ve changed over time. Then they dig into loyalty drivers, attitudes, behaviors, and expectations across the US, UK, Australia, and Germany. You’ll probably be happy to know that 24% of respondents are more loyal to brands that offer more personalized marketing if it’s tailored to their needs.
Mobile marketing platform Attentive joins the martech throng putting together a complete solution featuring data cloud Snowflake. Based on Snowflake Marketplace, the feature will allow joint customers to create a data loop, activating first-party data from Snowflake in the Attentive platform and sending performance data back to Snowflake for analysis. Attentive will also be able to feed customer interactions, including conversations, back to Snowflake.