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Eighteen Governments Offer Non-Binding Recommendations for AI Security

Every now and then, global governments humbly suggest that Big Tech companies might adjust their actions ever so slightly to avoid existential harm if it’s not too much trouble.  A group of eighteen countries including the U.S. and Britain took one of those tentative steps this week by offering non-binding recommendations for building AI systems that are “secure by design”.   It’s not clear whether the Tech Overlords took notice.

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AWS Launches Martech Competency Certifications

December 1, 2023

It’s Amazon’s world; the rest of us just live in it.  Amazon Web Services (AWS) drove the point home this week by launching an Advertising and Marketing Technology Competency program that certifies vendors as capable of doing their jobs.  Proudly participating CDPs include Acquia, ActionIQ, Adobe, Algonomy, Amperity, Blueshift, CleverTap, Cordial, Tealium, Firsthive, mParticle, Treasure Data, SAS, Segment, Zeta, and likely others that I’ve missed.

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Braze and Movable Ink Expand Partnership on Personalization

February 10, 2025

Movable Ink has announced that its Da Vinci AI-driven personalization solution is now fully compatible with customer engagement platform Braze. Da Vinci’s content, personalized uniquely for each customer, can now be incorporated into Braze’s customer journey orchestration across email, push, SMS and WhatsApp. Movable Ink and Braze describe the initiative as an entrance to the “Omniverse,” which we hope does better than the Metaverse.

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