In a case that could impact the business models of major tech companies, Google has been ordered to pay a €2.4 billion fine for using algorithms to favor its own comparison-shopping services over competitors in a breach of antitrust law.
The case by the European Commission was ruled valid by the EU’s General Court but can still be appealed to the EU’s highest court.
A longtime, widely-watched suit that claimed Google used a Safari workaround to override iPhone users’ privacy settings, has been decided on appeal in Google’s favor. The suit tried to establish that representative action could be brought in the UK for data protection violation and loss of control for an estimated 4 million users. But the court determined specific damage/loss must be suffered to claim compensation.
Strict cross-border data transfer rules revealed for Quebec’s Bill 64 privacy law include hefty fines for business non-compliance and may serve as model across Canada. Changes begin in 2022 with most in effect by 2023. The bill also grants consumers private right-of-action, mandates breach notification, and requires companies to conduct privacy impact assessments.
GrowthLoop will use TransUnion identity data to improve U.S. consumer match rates on client files sent to advertising media such as Facebook and Google Ads. The data should also help clients to find matches among records within their files, building more accurate customer profiles. GrowthLoop calls itself a “composable CDP”, meaning it works with data assembled in external data warehouses.