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Google agrees to settle $5B ‘incognito mode’ suit

A settlement has been reached in the $5 billion Google privacy lawsuit, which is now pending approval by a US federal judge. The amount of the settlement has not as yet been announced. This class action claimed the company misled users into believing Google wouldn’t track their activities when they used Google’s incognito mode, when allegedly, the company did.

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Ad Fontes Media Partners with The Trade Desk to Support Brand Safe Advertising

February 23, 2024

Ad Fontes Media, a company that rates news sites for reliability and bias, has announced the integration of its rating data with The Trade Desk’s programmatic advertising platform. This will allow the screening out of highly partisan, AI-generated and clickbait sites, preferentially serving ads to sites containing quality journalism. Directing ad spend to low quality sites not only wastes dollars and threatens brand safety but de-monetizes quality news operations.

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